Posted
at 8:30 am, August 6, 2012
in We’re really excited to be able to share with you a preview of our very first Daft.ie TV commercial!
The ad goes to air Wednesday and will be screened across RTÉ, TV3, Setanta and the Sky Media channels.
The ad focuses on the different stages of life where people rely on Daft.ie to help them make their next move. It’s these moments of transition and change that are such significant life experiences, and it’s in these exact moments that we at Daft.ie are proudest to be able to help our users on their journeys.
Still from Daft.ie's "Stages of Life" campaign
The ad was made with the team from Tiny Ark and we had great fun filming across multiple locations over a weekend. We’ve put together a ‘behind the scenes’ video to give you an insight into how it came together.
One of the things we’re most excited about with the ad is that it features one of our very own colleagues Canci Song who is the singer/songwriter of the ad's soundtrack. She has been working with Daft.ie for over a year and her song "I Live Here" was the perfect accompaniment to the story. Listen to the full song here. It's also available for purchase in the iTunes store.
We hope you enjoy the commercial and we look forward to hearing your thoughts!
[...] See Daft.ie blog [...]
[...] More on their blog. [...]
[...] is featured on a major television advertising campaign for the property sales and lettings website Daft.ie. Just how I Live Here became the soundtrack to the Daft TV advert is serendipitous and [...]
What is the name of the red haired model in the advert?
The name of the actress in the ad is Sarah Masi
Great ad with some brilliant art direction!